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New Business and Established Businesses need technical writers from time to time for assistance with Business Plans, Operating Instructions, Employee Handbooks, Strategic Plans, Financial Plans, Marketing Plans, Organization, Grant Writing and so much more. Give Strategic Plus a call Today!

 
Articles written by Wanda Merical, DHH

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Business Consultant

New Businesses, Established Businesses and Non-Profits

Visions, Mission Statements, Goals, Measurable Objectives, and Business Plans all provide businesses with a road map for advancement.  A ways and means to become more profitable, to increase sales, to create or expand a customer base, to name a few and the list goes on.

Let me ask you a question: Let's say you have a wonderful business.  You have a great client base.  Then one day one of your customers stop by and mentions that they stopped by someone else's shop and they had widgets for cheaper -- what would you do?

Too many times I hear on the streets that a customer is getting better service or cheaper goods from a different provider or store and have moved on.  They tell their friends, but they aren't telling the businesses they just left why they left.  Long gone are the days of loyal customers.  And the same thing is now applying to young employees.  How great would it be if customers would tell you how you compare to your competitors!?!

I met with a restaurant owner once who told me he couldn't believe his customers didn't realize he had bills to pay.  How dare he not realize he was there to serve his customers?  Just the night before I had attended a special event within his restaurant...there were 30 guests and it took over 90 minutes to serve the first person between their plate and their bread.  His business soon closed.

Today's Small Business owner is facing 3 hard facts:

  • Keeping Customers
  • Managing Finances
  • Keeping Employees

Keeping Customers:  Studies have proven our population changes how they spend every 3-years.  Take a look around and you can see the latest trend either coming or going -- can you determine what's coming next?  Are you the next trend setter?

Managing Finances:  So, you know your business - what you want to provide your customers & how much you want to make - but the final numbers just aren't there, why?  CPA's are not going to tell you the answer - they will only help you with your black and red numbers.  You need someone who will propose ways to improve your efficiency and profitability through reduced costs and increased revenues!!

Keeping Employees:  Do your employees know what's expected?  Are your standards set in place?  Are they praised in public and counseled in private?

There are so many areas to running an efficient business -- so many factors to take into consideration:

  • What is the Vision for your company?
  • When was the last time you looked at your Business Plan?
  • Do you even have a Business Plan?
  • What are your Company's Goals?  Are they Customer, Personal or Business based?
  • Is your Strategy Plan working for you?
  • What about your Marketing Plan?
  • How's your Finances?
  • How do you bill your Customers?  And your filing system for tax season?
  • What about your Employees -- How many do you have?
  • Do your Employees know what's expected and when?  Is it written down?
  • Do you have any sub-contractors?  How do you pay them?
  • Do you have a Board of Directors or an Advisory Board?
  • Are you Organized or are you Cluttered with papers and/or disorganized?
  • Is your company providing a clear statement showing who you are, what you stand for and who you provide your services to?

All these things really matter!!  They play a very Big part to you, as a company and to your Customers!

Think of it as a Business Adventure -- you wouldn't get into your car and drive into unknown territory without a road map or setting up your GPS.  The same thing is with your business.  You need a good road map to get you where you want to go with the people that will get you there.

Whether you decide to create this road map yourself, hire someone else, or hire Dr. Wanda -- know these steps are vitally important to your Business and its structure.

If you need help moving forward -- taking that next step or reviewing what it will take to make that next move -- Dr. Wanda would consider it an Honor to hear from you! Please call (910) 485-4600 or send an email for a consult.

 

 

 

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Business Strategy:

Working with an organization's mission, vision and objectives, developing policies and plans, often in terms of projects and programs.

Strategic Management

Setting goals and tactics that provides overall direction to the organization. This includes not only the management team but also board of directors and stakeholders of the organization.

Strategic Planning

An ongoing process that evaluates and controls businesses and industries that involve the company -- assesses its competitors, sets goals and strategies to meet all existing and potential competitors; then reassesses quarterly or annually.

Self-Evaluation

Self analysis, self-evaluation and competitor analysis all create realistic assessments - allowing for the crafting of vision statements, mission statements, and overall company objectives.

Holistic Approach

A completely different spin on reviewing your Business! Like no other Business Coach to Businesses, Dr. Wanda is the 1st to Market the Holistic view point Businesses for improvement.

Start Today...

Like all plans for the future: resolutions, diets, changes in habits, self-improvements in our lives and in business -- we always want to start tomorrow. Start Today!

Dr. Wanda

Always striving for something bigger/better and more perfect? Meet someone who has traveled down the road before you and can lead the way.

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Strategic Business Sense:  Moving your business forward; not only for yourself but for your customers

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